Event Calendar

Pee Dee Fashion Week™ was founded by Dr. Michele Liles in 2023. Dr. Michele Liles is a native of Florence, SC where she graduated from West Florence High School in 2005 and went on to pursue a Bachelor of Arts from Coastal Carolina University in Conway, SC, graduating in 2009. She continued to pursue her educational journey at Webster University with a Masters in Human Resources Management, followed by an earned Doctoral degree from Walden University in Business Administration. While Dr. Liles worked in Human Resources for almost a decade as a Recruiter, employing hundreds of local job-seekers, she also worked diligently as a Mom-Manager to develop a brand in the fashion-industry for her young, creative and inspiring daughter, Aminah Rose. Aminah Rose is the owner of www.aminahrose.com, a luxury children's boutique, and the CEO of "POSE by Aminah Rose," a bi-annual kid's fashion show and kid-preneur showcase, in Florence, SC. As Dr. Liles paved the way for Aminah Rose to become a young fashion-industry mogul, many asked the question as to when there would be a platform for designers and models of all ages to showcase their talent and creativity, something that was been missing locally. Dr. Liles decided to answer that call.